9 Spent Per Earned, Pets.com's 268-Day Collapse #Shorts
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YouTubeVault Brief
9 Spent Per Earned, Pets.com's 268-Day Collapse #Shorts
#Shorts Pets.com spent $11.8 million on advertising in 1999 but earned only $619,000, a $19 loss for every dollar of revenue, then imploded 268 days after its IPO. One of the most infamous dot-com failures ever: a company that burned cash faster than it could sell pet food, becoming the poster child for startup excess during the tech bubble ...
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