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Trump unveils ‘Great Healthcare Plan,’ calls for pharma and insurance industries to lower costs

Trump unveils ‘Great Healthcare Plan,’ calls for pharma and insura…

‘We chase the miracles of science so you can chase your dreams’: Sanofi unveils new global campaign

‘We chase the miracles of science so you can chase your dreams’: S…

Skipping the Super Bowl, Pfizer unveils new cancer campaign that still nods to sports

Skipping the Super Bowl, Pfizer unveils new cancer campaign tha…

When a podcast becomes promotion: Inside the FDA’s warning shot at ImmunityBio

When a podcast becomes promotion: Inside the FDA’s warni…

GoodRx’s latest ad stars a cowgirl and a prairie dog sidekick in the Wild West

GoodRx’s latest ad stars a cowgirl and a prairie dog sidekick in the W…

What medical marketers can learn from Dove’s iconic Real Beauty campaign

What medical marketers can learn from Dove’s iconic Real Beauty ca…

How Klick Health put concussions in a reimagined version of Madden to raise awareness

How Klick Health put concussions in a reimagined version of Madde…

Two new Untitled Letters, multiple close-outs: Latest on FDA’s phar…

Part two of Astellas’ Izervay campaign highlights the ‘joy of rel…

Eli Lilly expands sports-health partnerships with eczema awaren…

Ro makes Super Bowl debut with Serena Williams to shift GLP-1 nar…

Rugiet fits multiple innuendos into its humorous ED medication ad

As 2026 Winter Olympics near, Eli Lilly debuts video featuring Team …

Inside the evolution of Ferring’s Fertility Out Loud push

FDA dings Bristol Myers Squibb, Karuna over TV ad for Cobenfy

How did the health ads perform at the 2026 Winter Olympics?

Inside Eli Lilly’s Alzheimer's campaign blitz during holiday sea…

Novo Nordisk debuts star-studded Wegovy pill ad at Super Bowl 60

AstraZeneca receives latest Untitled Letter from FDA for Farxiga ad

AstraZeneca gets Gritty, actor Joshua Jackson body checked of…

The FDA’s two latest Untitled Letters target Ketamine injection, Xcopri …

Fresh off ruling in J&J case, Bayer’s Nubeqa ad runs afoul of FDA

Publicis kicks off 100th birthday with story of 'relentless' lion in Wi…

Ozempic pays homage to an iconic Apple ad with new spots featurin…

The state of pharma’s brand directors, part 2: Storytelling in th…

SNL’s Kenan Thompson brings comedy chops to Phathom's Voqu…

Arnold Schwarzenegger teams with Zimmer Biomet to pump up medte…

13 campaigns that creatives admired in 2024

Novo, Lilly and Novartis lead pharma’s stellar ad performance a…

The rise of TikTok’s canthal tilt trend and its impact on beauty standards

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