In sports, watching on-field rivalry turn into an off-field heated race is a very common narrative to spurn, but there is ...

In sports, watching on-field rivalry turn into an off-field heated race is a very common narrative to spurn, but there is ...

Texas Christian University unveils its top 5 and bottom 5 for the 2025 USA TODAY Ad Meter Marketing Spotlight. See which Super Bowl ads made the list.

Coastal Carolina University unveils its top 5 and bottom 5 for the 2025 USA TODAY Ad Meter Marketing Spotlight. See which ...

Texas Tech University unveils its top 5 and bottom 5 for the 2025 USA TODAY Ad Meter Marketing Spotlight. See which Super ...

Each year, consumers take to the USA Today Ad Meter to vote for their favorite Super Bowl ads and once again, ...

Marist University unveils its top 5 and bottom 5 for the 2025 USA TODAY Ad Meter Marketing Spotlight. See which Super Bowl ...

Innis Maggiore President Mark Vandegrift breaks down the top Super Bowl ads. Budweiser's Clydesdale ad was a misstep, he says.

Budweiser's "First Delivery" topped the poll ... reflecting how major brands are adapting their marketing strategies in today ...

Viewers really loved the Lay's commercial featuring a young St. Johns County farmer, voting it second-favorite among Super ...

Americana and famous faces won the game inside the game, with a solid showing for pharma brands looking to polish their ...