AI companies in the US and China are adding shopping tools to their chat apps, hoping to turn them into all-in-one services.

Author: Chelsie Carvajal, Billo Billo’s unified creator marketing platform uses insights from extensive video ad data to help ...

Research by Pew suggests several social media action points for professional marketers. We sum up key findings and suggest ...

Card-not-present (CNP) fraud makes up the majority of card-related financial crime, but can be combatted by MFA.

Every marketer today feels the pressure to do more with less: more reach, more conversions, more loyalty, all with tighter ...

Influencer marketing is undergoing a major shift. What used to be a brand and social team activity has rapidly become a core ...

Short-form video isn’t just trending, it’s reshaping how we consume content. It’s how we keep up with culture, news, creators, brands, and those satisfying “day in the life” edits. But while it’s easy ...

NTT and NTT DOCOMO developed a model that uses behaviour patterns to predict intent and sharpen customer insight.

Here’s the inconvenient reality: Visa’s press release doesn’t acknowledge that QR payment adoption in the Asia Pacific ...

A survey by a UK public relations company shows despite the majority of CMOs using or trialling AI tools, half worry about data quality and integrity. A third of those surveyed worried about the ...

As a tech journalist, Zul focuses on topics including cloud computing, cybersecurity, and disruptive technology in the enterprise industry. He has expertise in moderating webinars and presenting ...