Fishing Tackle Retailer

PENN Evolves the Fierce Family With the New Fierce V Spinning Reels and Combos

Built for anglers who demand proven PENN performance at an exceptional value, the new PENN Fierce V spinning reels and combos ...
Fishing Tackle Retailer

PENN Takes Its Saltwater Expertise Beyond Fishing Gear With New Waterproof Bags, Catch Coolers, and Accessories

Saltwater is hard on everything. For anglers who spend every chance they get on the coast, offshore or anywhere the air ...
Fishing Tackle Retailer

Gene Gilliland To Retire As B.A.S.S. Conservation Director At End Of 2026

B.A.S.S. Conservation Director Gene Gilliland will retire at the end of 2026, concluding a 12-year career with B.A.S.S. and ...
Fishing Tackle Retailer

Shakespeare Goes Big With New Tiger Series

Versatile lineup of rods, reels, and combos pairs heavy-duty construction with options for big-game freshwater and saltwater ...
Fishing Tackle Retailer

XBRAID FULLDRAG X9: The Expansion of Absolute Roundness

By thunderous demand, the premier 9-carrier architecture of XBRAID FULLDRAG X9 transitions from a specialized, metered braid ...