Ford is betting big on what it calls a "Model T moment," aiming to democratize EV ownership just as Henry Ford did with ...

After the F-150 Lightning, Ford’s next electric pickup could arrive as the Ranchero EV. Ford filed a trademark with the US ...

Ford Ranchero The Ranchero name has been used before to represent a small utility vehicle from Ford. The upcoming Ranchero ...

Ford filed to trademark the Ranchero name, suggesting that its upcoming compact electric pickup truck might inherit the ...

Ford believes a cheap Maverick-sized electric truck could be very popular, guiding suppliers for a 190,000-unit annual ...

A fresh trademark filing and Ford’s “Model T moment” tease point to the return of a cult classic car-pickup hybrid. This time ...

Ford filed a patent for the name less than a week after hinting at a new 'Model T moment' for the company. Could it be the ...

Ford filed a “Ranchero” trademark for vehicles, hinting at the name for its breakthrough midsize EV pickup as it prepares to detail a new, cost-cutting EV platform. A fresh USPTO filing suggests Ford ...

Ford is filing trademarks for names like Mythic, Hive, and Fathom as it prepares a new family of affordable EVs, including a ...

Ford is hinting at the return of the classic Ranchero as part of its electric vehicle revolution, promising a breakthrough in affordable and capable electric vehicles.

If Ford really will call its new electric ute the Ranchero, then it had better have style to match. It needs to do better ...

While delaying two major EVs, Ford hints at a surprising new electric truck and the return of a forgotten nameplate ...