Wednesday Addams, full of woe, is the internet’s new soft goth glam inspo-ster girl. Jenna Ortega’s iteration of everyone’s favorite mini-goth, the titular character in Netflix’s darkly comedic ...

As for what differentiates traditional goth makeup from today’s take on the trend? “Gothic makeup is using dark but soft shades of black or plum around the eyes and lips to give a sinister or ...