The NBA All-Star Weekend is a cultural event that brings the global sports, fashion, and entertainment industry together.

It was in the summer of 1985 when Michael Jordan embarked on a European tour to promote his soon-to-be-released Air Jordan 1 ...

To coincide with the 40th anniversary of the Air Jordan 1 High’s release, Nike and Jordan Brand are running a marketing campaign, giving gamers a peak into the bland and boring world that exists on ...

Basketball fans and sneakerheads heading to the United Center in 2025 might do a double-take when they enter the atrium ...

Nike is the king of basketball sneakers, thanks in large part to the partnership that the brand developed with Michael Jordan ...

Converse began as a weather-proof rubber shoe company that released its first basketball shoe in 1917. Since then the Massachusetts company has released plenty of iconic sneakers. These are the NBA ...

Later in the conversation, Kimmel showed off a pair of Tatum’s Nike shoes adorned with the Jordan ... Bulls legend Michael Jordan, and knows him “a little bit.” The Celtics forward described ...

Payton brought this old-school gamesmanship to Saturday's matchup with the Wizards, bizarrely reaching down and untying the shoelaces of opposing guard Jordan Poole while the pair stood in the ...

Michael Jordan has been told he would better Cristiano Ronaldo if the 1990s era featured a major change. Five-time Ballon d'Or winner Ronaldo is arguably the most marketable athlete in the world ...

Jeremy Chan/Getty Keegan-Michael Key and Jordan Peele remain close. In an exclusive interview with PEOPLE, Key, 53, opens up about maintaining a friendship with his Key & Peele collaborator ...