Things are looking rough at Jaguar Land Rover as Jaguar is being reborn, while Land Rover is getting hit hard by tariffs ...

Jaguar’s Massive 97% Sales Collapse Is Actually Very Misleading Let's take a look at the numbers and what internal data at Jaguar says about the future ...

The silly season discourse pinning Jaguar sales figures on a car that didn’t even exist was enough to make the eyes roll, ...

Jaguar sales in Europe plunged a shocking 97.5% following a botched rebrand that included a commercial featuring men in skirts to announce its upcoming pivot toward an all-electric fleet — but ...

Menzies Research Centre’s Freya Leach has discussed luxury car company Jaguar’s massive collapse in sales by almost 98 per cent in Europe following last year’s woke rebrand. “There also seems to be a ...

UK car production plunged dramatically last month, as British carmakers halted exports to the US amid an escalating trade war.

In a stunning illustration of the adage “go woke, go broke,” Jaguar, the historic car manufacturer, is facing a catastrophic sales decline of 97.5% in Europe following their controversial rebranding ...

“Jaguar’s rebranding is not related to a sales decline. The brand had long anticipated a period when its current range would no longer be on sale ahead of the launch of its new electric ...

Jaguar's European vehicle sales crash to just 49 units in April after rebrand distances brand from performance roots.