Patrón is stepping into higher-proof territory with the launch of Patrón 100, a new tequila bottled at 100 proof that puts a stronger focus on both process and flavor. This is the first time the brand ...

Distilled to proof and made entirely from tahona-crushed agave, this bold new blanco delivers intensity without sacrificing balance. Long before he ever made tequila, David Rodríguez García was paid ...

If you purchase an independently reviewed product or service through a link on our website, Robb Report may receive an affiliate commission. Here in the U.S., tequila must be bottled at a minimum 80 ...

The release skips Patrón’s usual blend of roller-mill and tahona distillates, using only tahona-crushed agave fermented with fibers. Gina Pace is a journalist and editorial strategist with 20 years of ...

Bryson DeChambeau had a tumultuous first round of the Masters. DeChambeau, 32, who shot 4 over par on the day, hit a patron with a tee shot on the sixth hole before later struggling to get out of a ...

See more of our trusted coverage when you search. Prefer Newsweek on Google to see more of our trusted coverage when you search. Bryson DeChambeau's strategy of using 3D clubs he built himself is off ...

For good reason. It’s just days before the Oscars, and up until Academy Awards voting ended in early March, Del Toro had spent about seven straight months promoting and campaigning for “Frankenstein” ...

Guillermo del Toro's most recent film, "Frankenstein," just won three Oscars. But he's already moved on – to a tequila commercial. The famed filmmaker has directed a cinematic short film called "The ...

Patrón is drawing parallels between del Toro’s filmmaking pedigree and the care it puts into its premium tequila with “The Perfect Pour.” Del Toro has created video content on behalf of the brand ...

The Supreme Court of Canada has dismissed an attempt made by the former leader of a far-right political party to appeal his conviction for criminal harassment. Travis Patron was convicted of that ...

A-listers toasted to Music's Biggest Night with The Golden Record, the official cocktail of the 2026 Grammy Awards by Patrón Tequila. Here's how to make it at home. By Erin Lassner E-Commerce Writer ...

Frank Cimorelli has countless memories to look back upon. A star pitcher at Franklin Delano Roosevelt High who went on to a professional career that included a stint in Major League Baseball, ...