Kirstin Gower joins from WPP to lead the network’s B2B capabilities as it continues to invest in its Converged.AI operating ...
Initiative Canada's Helen Galanis reports from YouTube's Brandcast in New York, where the platform spotlighted its creator-first strategy and new ad features.
Streaming and subscription growth helped stabilize majority-owned TVA Group, even as ad revenue remained under pressure.
Dentsu's Adele Lettau reports on WBD's Upfront, where the company unveiled scene-level ad matching, shoppable pause ads and ...
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Sports, cultural events and audience precision tools anchored the company's presentation to advertisers.
VP Michael Armstrong discusses how the partnership aligns with the bank's broader accessibility strategy.
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A new platform allows advertisers to buy over-the-air radio inventory through DSPs, reflecting broader shifts toward ...
By creating playlists of shows or movies viewers will love, brands advertising on Roku can make choosing what to watch easier ...
Toronto-based architecture and design magazine Azure has been acquired by Sandow Design Group, headquartered in Florida. Financial terms of the deal, announced Wednesday, were not disclosed. Sandow ...
Guideline, the provider of advertising data and planning technology, has put together an agency media spend report based on data from the largest agency holding companies and many of the large ...