The pop-up channel will be available for eligible customers on channel 7 via OSN's legacy boxes and channel 10 on OSN’s ...

As part of its Ramadan strategy, Home Centre leveraged ThePubverse’s exclusive home-screen placements on LG Connected TVs.

FEM Arabia picked LPS for a digital-first rollout, led by a vertica music video, influencer-driven content and social media ...

Ahmad Numan from RAKEZ on going beyond B2B marketing to human-to-human (H2H) marketing to being a long-term growth partner ...

Maria Ravina brings more than 20 years of experience to the role, having worked in agency and client-side positions.

The Production House Guide 2025 will serve as a hands-on guide on all production studios and their services in the region.

RØDE, a global audio technology brand, has appointed Lara Sous as Marketing & PR Lead for the Middle East and North Africa ...

At the centre of the Lord rebrand campaign lies a slogan – “كل لورد وراه كوين ” – translated to 'Every Lord has a Queen in ...

LEO MEA's Kapil Bhimekar says the most memorable creative ideas aren’t tied to where they come from, but to how far they’re ...

Basel Sayaf shares how AI is reshaping advertising, retail, travel, local business and every consumer touchpoint.

Yango Ads MEA's Malika Kennedy explains how travel marketers can develop responsive, relevant and efficient campaigns, even ...

The Nielsen survey commissioned by Al Ghurair Centre highlights how consumer behaviour is changing with respect to mall ...