Italian luxury brand Prada has terminated its contract with South Korean actor Kim Soo Hyun amid allegations of an underage relationship involving the late actress Kim Sae Ron.

Hoverlab, a South Korean news commentary site on YouTube, claimed the actor and the late actress Kim Sae-ron had been in a six-year relationship since she was 15 years old.

"We would like to emphasise that he is not wearing his trousers. This is a photograph of him without his trousers," YouTube channel Hoverlab said in Korean.

Brands are cutting ties with South Korean actor Kim Soo-hyun, amid an ongoing scandal about the 37-year-old star allegedly dating late actress Kim Sae-ron when she was underage.

Luxury brand Prada ends its contract with actor Kim Soo Hyun following controversy surrounding his relationship with late actress Kim Sae Ron.

Prada reportedly released a statement that Korean actor Kim Soo Hyun is stepping down as the global ambassador of their luxury brand.

K-drama star Kim Soo-hyun has reportedly been removed as luxury brand Prada's brand ambassador following his alleged involvement in actor Kim Sae-ron's death scandal.

Italian luxury brand Prada has reportedly terminated its contract just months after tapping Korean star Kim Soo-hyun, who is currently in the center of the controversy involving him and the late Korean actress Kim Sae-ron.

Several companies are terminating their advertising contracts with actor Kim Soo-hyun as the once-popular star rapidly loses his appeal due to his relationship with the late Kim Sae-ron and allegations they began dating when she was a minor.

Fashion luxury house Prada decided to end their partnership with My Love From The Star actor Kim Soo-hyun. Several international websites and Korean entertainment sites reported the news. Citing an article from Soompi,

The agency of Korean star Kim Soo-hyun admits the actor dated late actress Kim Sae-ron, but refutes claims their relationship started when she was a minor. Full story: