Anta still trails Nike in its home market, but global brands are increasingly losing their edge in China. Local brands have a ...

Tariffs are already dominating conversations among the highest echelons of global business, months before Donald Trump's ...

Nike has strengthened its ties with the NBA and WNBA as basketball's popularity rises. That could be good news for the sports ...

The RV and camping industry plays a vital role in promoting outdoor recreation. It provides families and individuals with ...

Castore, which is backed by the likes of Sir Andy Murray, has been named as the UK's fastest growing retailer.

Chinese brands like Anta and Li-Ning are taking Nike’s share of the market. The post Nike and Adidas Are Losing Sportswear ...

Barcelona announced a new kit deal with American sportswear brand Nike on Saturday, which Spanish reports say could be worth ...

Columbia Sportswear's 3Q24 earnings were disappointing, driven by challenges in the footwear segment, particularly Sorel.

Adidas is one of the most prominent names and logos in sportswear, but not many people know what the name actually means. The ...

The two brands have teamed up to release the perfect collaboration for winter, mixing adidas's innovative technology with ...

Under Armour Inc. reported results that surpassed analysts’ expectations as the sportswear company’s turnaround gains ...

The influence of social media and celebrity endorsements plays a crucial role in driving brand visibility and consumer interest in sportswear. Platforms like Instagram, TikTok, and YouTube have become ...