How—and How Often—Should I Apply? Most lash serums are made to be applied once daily, either in the morning or at night, though some formulas are designed to be used twice a day. Before you apply, ...

Achieving longer, fuller lashes without extensions or falsies may seem too goo to be true, but if you want lengthier lashes that are the real deal, it is possible with a lash growth serum. These ...

Are you a huge Rimmel mascara fan? So are we. We absolutely adore the new Lash Accelerator Endless Mascara. This exclusive, micro-fibre formula creates instantly long, volumous lashes that appear 99% ...

When you wear mascara regularly, it can become the priority and override the need of a lash serum. After all, lash treatments take a while to work, and mascara is instant gratification. Plus, who ...