MarTech on MSN

Designing the GTM model for marketing’s revenue era

Yet many CFOs and CEOs still insist on judging marketing by a metric they also realize doesn’t tie to annual recurring ...
Marketing

The Bow-Tie Model: Purpose-Built for SaaS Companies (Article 2 of 3)

In the previous article, we described how SaaS and recurring revenue growth does not operate within the traditional marketing funnel, but a more complex, bow-tie model. The Bow Tie model is depicted ...
Nasdaq

Costco (NASDAQ:COST): Why Its Unique Business Model Is Worth the Cost

Costco (NASDAQ:COST), a big box retailer, is a rare example outside the tech space of a business with a recurring revenue model through subscriptions. Costco stays profitable even in tough economic ...
The State

ACC weighing revenue model that would send more money Clemson’s way. A closer look

Dating back to 1998, Clemson and Florida State have accounted for all eight of the ACC’s appearances in college football national championship games and all four of the wins. Should that extended ...
CoinTelegraph

Core introduces first revenue-sharing model for stablecoin issuers, devs

The new solution aims to create a sustainable revenue stream for builders, which may enable them to move away from fundraising via cryptocurrency launches. The Core Foundation, the organization behind ...
HousingWire

Real estate brokerages and the rise of the revenue share model

Love them or hate them, profit share and revenue share real estate brokerage models appear to be on the rise, highlighted by the rapid ascent of both eXp Realty and The Real Brokerage over the past ...