Netflix has teamed up with Yahoo, adding the company's demand-side platform to its roster of programmatic advertising ...

Netflix subscribers in France will be able to watch TF1 channels on the streaming platform. The landmark deal — described as ...

Netflix added Yahoo to its list of partners for programmatic ad sales, the streaming giant’s latest effort to spark interest ...

Netflix has struck a landmark deal to show linear TV for the first time with French TV network TF1, as traditional ...

Deal will allow Netflix subscribers to watch all of the TF1's live channels and on demand content on the streamer.

Netflix has announced that it is expanding its global programmatic offering for its advertising business by partnering with ...

Netflix and Yahoo announced a partnership on Monday that will allow prospective ad buyers to purchase programmatic connected ...

Advertisers will be able to buy ads programmatically via Yahoo's demand-side platform later this year in 12 countries ...

Netflix (NFLX, Financials) said Monday it will integrate Yahoo's demand-side platform into its advertising ecosystem, ...

“Now, with Netflix data being included in OzTAM's VOZ, agencies will have a holistic view of Australian viewing habits. This ...

Netflix Ads has joined the Video Futures Collective (VFC), a local industry group focused on the commercial development of ...

Netflix’s first quarter results aligned with Wall Street revenue expectations while delivering a notable earnings ...