In the present competitive setting, businesses are looking for innovative solutions to optimize operations and enhance ...

You know what’s funny about the Power BI world? Everyone’s obsessed with building the perfect star schema and crafting elegant DAX measures, but nobody wants to talk about why most enterprise ...

Measuring awareness, consideration, conversion, and loyalty reveals how brand marketing drives real business outcomes.

Getting the most out of A/B and other controlled tests by Ron Kohavi and Stefan Thomke In 2012 a Microsoft employee working on Bing had an idea about changing the way the search engine displayed ad ...

FTC Chairman Andrew Ferguson warns of online radicalization, vows to protect kids in the A.I. race and crack down on ticket bots to lower costs for families on ‘Varney & Co.’ Serve Robotics CEO Ali ...