Announced at SDCC 2025, the Game Boy set is even better in person than in online renders. The brick-sized handheld, which is ...

LEGO just released a new Willy Wonka & the Chocolate Factory set, and you can be one of the lucky ones to get early access to ...

In a video interview with Polygon, creative director Karsten Lund talked to us about making Voyagers and the ideas the studio ...

The lifelong Vikings fan combined his love for LEGO and football to build a nearly exact replica of U.S. Bank Stadium, a ...

An aspect of Lego that has sometimes been lost in its rush into licensed product over the last couple of decades — and even ...

Lankford’s Star Wars Lego exhibit is on display at the Museum of East Texas. He’s taken it across the country and won awards. He’s now sharing his passion for custom Lego builds like the one he has on ...

Like LEGO for the quantum age, researchers have created modular superconducting qubits that can be linked with high fidelity. This design allows reconfiguration, upgrades, and scalability, marking a ...

If you're after school plans included LEGO's and SEGA Genesis video games, you're in for a real treat. LEGO is giving away ...

LEGO fans and Lord of the Rings collectors have another reason to head to LEGO right now. For a limited time, every purchase of The Lord of the Rings: The Shire ($270) comes with an exclusive bonus: ...

We all know Fortnite is the king of crossovers, but the tables have turned in recent years, with Fortnite crossing over into LEGO territory. We've had a handful of sets come out that represent the ...

DECK the halls with loads of goodies, because NOW is the time to claim free cash to fund your festive celebrations – and ...

Case studies of 3M and Lego illustrate how sustained innovation and disciplined pricing lead to strong margins and competitive resilience. Align innovation with pricing strategies to ensure value ...