Snowflake, Salesforce, dbt Labs and major tech companies launch Open Semantic Interchange (OSI), an unprecedented open-source initiative to standardize business data definitions and accelerate ...

Digital Adoption Platforms are now considered the missing link between ERP investment and ERP value. Yet, like any strategic tool, they must be implemented thoughtfully. Over-authoring, lack of ...

Salesforce, Inc. (NYSE:CRM) is evolving into a “agentic enterprise,” combining human workers and artificial intelligence.

Salesforce CRM has outperformed the market over the past 15 years by 2.8% on an annualized basis producing an average annual return of 15.23%. Currently, Salesforce has a market capitalization of $234 ...

The Salesforce trademark team faced a challenging remit over the past 18 months, with a fast-expanding product ecosystem and ...

We've updated our page on Agentforce with details on Salesforce's partnership with CrowdStrike for AI agent security. The post Salesforce Agentforce: What you need to know appeared first on MarTech.

When done right, founder-led sales can set up your company for success—and continue to lead it even after you've transitioned ...

B2B brands are using subject-matter experts in short-form video to build trust, boost engagement, and connect authentically ...

As AI takes on more complex and independent tasks, its relationship with human workers is fundamentally changing.

Salesforce has simplified its consumption-based pricing for Data Cloud, aiming to grow customer adoption of this crucial ...

Browser-based attacks exploiting OAuth flaws, MFA gaps, and malicious extensions drive large-scale data breaches.

Social media has evolved into a powerful ecommerce engine that businesses can no longer afford to ignore. With users spending ...