This week’s PPC Pulse covers Google’s Data Manager API, new YouTube Shorts features, and LinkedIn’s Reserved Ads for brand and performance teams.

Breakthrough TV creative continues to spark search demand. Learn what top ads reveal about emotion, attention, and user behavior.

Meta's proposal to use less personal data for targeted advertising in its pay-or-consent model that will be rolled out next ...

The upcoming changes follow Meta being fined $266 million in April over its ‘consent or pay’ ad model.

The European Commission said Meta, which owns both platforms, is giving users the option of sharing less data in exchange for ...

The Commission said it will assess a revised version of Meta's pay-or-consent ad model for Facebook and Instagram that will ...

Meta will let European users share less data & see fewer personalised ads on Facebook & Instagram to comply with digital ...

PARIS, Dec 8 (Reuters) - Meta has committed to give Facebook and Instagram users in the European Union a choice when it comes ...

The European Commission said Meta Platforms (META) has pledged to give Facebook and Instagram users in the EU a choice regarding personalized ads.

There are significant regional disparities in attitudes toward advertising and generative AI, with global consumer ...

The EU competition enforcer slapped a 797.7 million euro ($923.6 million) fine on Meta last year for tying its online classified ads service Facebook Marketplace to its personal social network ...

Sens. Josh Hawley (R-Mo.) and Richard Blumenthal (D-Conn.) sent a letter to regulators on Saturday, requesting an investigation into Meta for allegedly profiting from fraudulent advertisements. The ...