As customers fragment, general market marketing is capping growth. Here’s why trust and relevance now determine which brands ...

False advertising is not taken lightly, and both consumers and the federal government are often watching companies to make ...

Uysal, B. , Fernandes, M. and Shakhmurzaeva, A. (2026) Sponsorship Disclosure on Instagram: A Systematic Review of Research ...

Prolific SFU research—measured through Scopus citations, Altmetric engagement, and readership in The Conversation ...