Conversational analytics lets marketers ask questions of data in natural language, moving beyond static dashboards and ...

I came back from Podcast Movement New York with an uncomfortable thought: for the first time in years, I felt the rest of the world had caught up. For a while, I think South Africa was ahead of the ...

South Africa falls: South Africa’s news trust score dropped 5 percentage points to 50%, moving it from second place in 2022 ...

Median tenure for chief marketing officers (CMOs) has fallen 35% since 2010, according to a new study by Findem and ...

New dentsu Africa Digital Digest reveals why the audience, the purchase journey and the rules of growth have fundamentally ...

He is passionate about technology and the future of media. Views expressed here are his own.

Brand-level AI visibility scores can hide poorly performing individual locations. AI search results are increasingly shaped ...

Brand and performance marketing are increasingly viewed as two parts of one integrated marketing strategy. IAS research found ...

AI bot traffic has surpassed human traffic on the Internet, according to Cloudflare founder Matthew Prince. Bot traffic could grow ...

Storytelling can help increase visibility and recognition for women in sport. Sports journalism shapes how athletes, coaches ...

Martech stack utilisation has fallen to 49%, highlighting the cost of underused marketing technology Advertising agencies are ...

South Africa's retail media market is projected to have 13 formal retail media networks operating by the end of 2026, ...