Everyday people come to YouTube looking for learning content like physics tutorials, how-to draw a tiger, product reviews on the latest tech products, and more. And today we’re introducing new ways to ...

Editor's note by Neal Mohan, Chief Product Officer: For creators, building a business isn’t a one-size-fit-all approach. Some may gravitate towards tools like channel memberships while others may ...

For many creators, YouTube isn’t just a place to upload and comment on videos, it’s a community and home base. That’s why today we’re introducing handles, a new way for people to easily find and ...

A rundown on Super Thanks and all the other ways fans can show support to their favorite creators! Everyday, YouTube creators help me learn or achieve something new - from baking sourdough during the ...

From BLACKPINK and Tiny Desk, to James Charles, Supercell, and Cirque du Soleil, we’ve seen creators, artists, and publishers across the globe use Premieres to bring us together in new ways. Not only ...

The emergence of AI has brought music to the cusp of a new creative era. As a myriad of companies map out their AI approach, we want ours to be defined by partnership and responsibility. That's why we ...

Explore the latest company news, creator and artist profiles, culture and trends analyses, and behind-the-scenes insights on the YouTube Official Blog.

Need to understand a concept in a video but don't want to interrupt your flow? The YouTube conversational AI tool lets YouTube Premium members in the US ask questions and get instant answers right ...

Since the very first upload, YouTube has opened up a new way to tell stories. Suddenly anyone with a story could find an audience. And they did just that. People filmed in their kitchens, their ...

Picture this: You’ve just returned from a trip abroad, where you enjoyed the best versions of the local cuisine and even found a few new TV shows to watch. But now ...

YouTube Shorts offers a dynamic and engaging way to connect with audiences in bite-sized bursts. If you're ready to dive into the world of vertical video, here's your guide to getting started with ...

Have you ever been in the process of creating a video and just needed that one perfect clip to make it pop? Maybe you were creating your own music video and needed an aerial video of Los Angeles at ...