Snap SNAP is expanding its brand-focused ad offerings with Sponsored AI Lenses, a new ad format powered by generative AI technology. This innovative format places users at the center of the brand ...

(Reuters) -Snap shares plummeted nearly 21.5% in early trading on Wednesday as a weak quarter and mounting competition underscored the company's struggle to keep pace with AI-driven peers. Advertisers ...

Snap (NYSE:SNAP) is scheduled to announce fourth quarter results on Tuesday and investors will look out for the Snapchat-parent's advertising sales, amid intense competition from larger rivals. Wall ...

Reddit RDDT and Snap SNAP are user-driven social platforms competing for digital ad budgets. While Snap focuses on visual messaging, AR experiences and creator content, Reddit emphasizes ...

(Reuters) -Snap shares tumbled more than 15% on Wednesday after the social media company held back its forecast, stoking fears that advertisers were cutting their spending due to tariff-led economic ...

Snap is changing up its program that allows creators to make money from shortform videos. The company announced a new monetization program that will allow the app’s influencers to make money from ...

Snap has also begun widening its scope when it comes to digital advertising and is targeting small and medium-size businesses as clients, providing more direct response ad options such as its Dynamic ...

Snap declines as ad glitches and intense rivalry slow down and delay expansion. The technology industry has frequently experienced rapid expansion and ongoing change within a short period, to the ...

Snap is trading roughly 91% below its euphoric peak, a collapse that has turned one of the market's hottest pandemic-era stories into a test case for whether bruised ad-tech platforms can stage a ...