If the biggest event on TV is the Super Bowl, the biggest event over Super Bowl weekend used to be DirecTV’s “Super Saturday Night.” The satellite-TV company would erect a temporary stadium where, ...

In a blow to broadcasters and a victory for cable, the Federal Communications Commission has reaffirmed and toughened its network and TV station ownership limits, saying that despite a proliferation ...

Integral Ad Science, a leading global media measurement and optimization platform, last month tapped Cameron “Cam” Miille to lead the global Publica by IAS revenue team, reporting to IAS CEO Lisa ...

Jim Nantz, Tony Romo and Tracy Wolfson are calling Super Bowl LVIII on February 11 on CBS. Evan Washburn and Jay Feely are the reporters, and Gene Steratore is rules analyst. The Super Bowl happens in ...

Paramount Global said it was taking EyeQ, its digital video advertising platform, global. The move will make it easier for multinational marketers to run campaigns across the company’s footprint, ...

The slump in the advertising market didn’t stop Warner Bros. Discovery from selling out its inventory across the NBA’s All-Star Weekend. “We’re sold out,” Jon Diament, executive VP for ad sales at WBD ...

African-American consumers continue to lead the consumption of content across multiple platforms, according to a recent Nielsen 2019 Diverse Intelligence Series (DIS) report on African Americans.

Landmark law, now 50, opened a field of opportunities to this year’s class of top women TV sports executives When you purchase through links on our site, we may earn an affiliate commission. Here’s ...

Altice USA said it is renaming a4, its advanced advertising and data unit, as Optimum Media, bringing its branding in line with its pay TV, broadband and mobile phone businesses. Optimum Media offers ...

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. The smarter way to stay on top of the multichannel video marketplace. Sign up below. * To ...

What had been a wide-open market for OTT ecosystems just a few years ago is now a lot more decided. Roku and Amazon Fire TV have increased their dominance over the U.S. streaming media player (SMP) ...

Syncbak, which provides stations with streaming capabilities, said it is rebranding as Zeam Media. The new name is designed to move Zeam from a tech company to a media and advertising company. Gray ...