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More than half of young people have been exposed to junk food promotions on social media in the past month, with ...
Adobe’s Simon Morris believes the “monumental” demands for content imposed on marketers can be addressed by effectively ...
New research from General Assembly shows many marketers doubt AI’s ability to impact the bottom line, but a lack of training ...
Data also shows shoppers favouring brands over own-label items, with branded sales “particularly dominant” in personal care, ...
There’s still time to take The State of B2B Marketing survey, and help Marketing Week unpick the challenges and opportunities ...
New marketing boss Malinda Sandman believes AI is at its best when used to accelerate brainstorming, refine briefs and ...
As well as a significant uptick in sponsorship revenue from this year’s tournament, broadcasters also saw increased revenues.
With commerce media networks on the rise, Expedia, Uber, Trainline and TripAdvisor share how they’re developing their ...
With profitability restored and post-pandemic consumer habits settling, Gousto is repositioning itself as a direct rival to ...
In addition to headliners Mary Portas OBE and Matthew Syed, delegates can expect to hear from marketing heavyweights from ...
As well as announcing a partnership with Manchester United, fintech brand Sokin has also launched a new brand campaign to ...
Direct Line is retiring its marketing campaign ‘The Fixer’ despite it still being “hugely successful”, as it puts a focus on the future and building salience around its brand. The new campaign, called ...
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