News

Now, MSNBC is MS NOW. As MSNBC leaves NBCUniversal for Versant (formerly, SpinCo.), the cable news channel is rebranding to ...
When MSNBC spins off from NBCUniversal (NBCU) by the end of its year to become an independent company, it will have a new ...
MSNBC is rebranding to MS NOW, but Microsoft’s influence lingers. A look at the history of Microsoft’s role, and how the “MS” ...
The change marks the end of a partnership that began in 1996, with the network joining CNBC and other channels under the new ...
One brand strategist, Oliver Errichiello, who has advised more than 200 companies, called the rebrand “a big failure.” He ...
MSNBC's new name, "MS NOW," was mocked on social media on Monday, and the branding change was compared to several failed ...
MSNBC will divorce itself from the NBC branding and rename itself “MS NOW” when the channel is spun out by Comcast and ...
The rebranding — which stands for My Source for News, Opinion, and the World — comes as Comcast spins off several of its cable networks into a new company called Versant. The change will drop both the ...