Barbie announced Wednesday it will celebrate the seven-time Grand Slam champion and gender equality advocate with a ...

Barbie has released a new Venus Williams doll, honoring the decorated athlete’s pursuit of pay equity in women’s sports. The ...

Mattel recently has embraced a more inclusive approach to its 64-year-old iconic Barbie brand. But the company has long faced criticism for giving girls a role model of a female body type with ...

In India, Mattel has launched its Inspiring Women collection, celebrating the tennis champion’s achievements both on and off ...

How do you follow a phenomenon like "Barbie?" That was the task put in front of Robbie Brenner, President of Mattel Studios and Chief Content Officer in the wake of the $1.4 billion-grossing, ...

Two new Barbie dolls with disabilities were announced on July 23, the first-ever blind Barbie doll and the second Barbie doll with Down syndrome, Mattel said in a press release.

First Barbie Doll with Down syndrome by Barbie Life on YouTube This year, Mattel's 2023 Fashionistas lineup includes new dolls in a variety of body types including a new Fashionista doll wearing ...

Barbie Goes Green! Mattel Launches First Doll Collection Made from Recycled Ocean-Bound Plastic Mattel is working towards a goal of having 100% recycled, recyclable or bio-based plastic materials ...

Barbie is going green! On Thursday, Mattel debuted the company's first fashion doll collection made from recycled ocean-bound plastic. The new collection also includes an accompanying Beach Shack ...