Today, Verizon is announcing a new logo and updated brand system. Gone is the Verizon electricity-inspired checkmark, which has been with the brand in some permutation for more than 20 years. In its ...

Verizon has been quite well-known for that iconic red checkmark in its logo since the company started... or has it? The folks at the company didn't think that to be true, so in June 2024, they ditched ...

Verizon is giving itself a refresh. On Wednesday, the carrier introduced a host of new offerings ranging from expanding its discounted streaming perks program to its home internet users and a new ...

Verizon has introduced a glowing “V” in its new corporate logo — its biggest redesign in more than two decades — and is launching a new set of discounted streaming options for home broadband customers ...

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Should any of you have found yourselves concerned about the state of Verizon’s branding, possibly considering it to be stale or lacking in energy, today is a day for you. The massive wireless carrier ...

Verizon is revamping its brand with a new visual identity and ad campaign, according to a press release, a shakeup accompanied by the rollout of additional perks and programs for subscribers. The ...

Verizon has announced that its branding and logo are getting a new look, and alongside that some new perks are coming to customers including better trade-in offers. In a news release today, Verizon ...

Tension: A company can spend billions reinforcing a visual identity and still fail to register in the minds it targets. Noise: The branding industry’s obsession with recognition metrics distracts from ...