A hugely ambitious feat of live action, animation and CG, this project for the UK broadcaster was a winner in multiple categories in this year’s awards Channel 4’s idents have a rich creative heritage ...

Channel 4 today announces a series of brand new, interactive, live Foster’s sponsorship idents around comedy game show 8 out of 10 Cats Does Countdown – a first for the broadcaster. The show launches ...

Channel 4 has unveiled brand new idents this morning (Wednesday 14th June). The idents were created in collaboration with 17 independent artists and filmmakers and are set to "authentically reflect ...

Brief: Physical effects specialist Artem was commissioned to help Virgin Media develop its Living and Living 2 rebrand by designing physical apparatus for new idents. How it was done: Stencils of the ...

Since launch in 1964, BBC One has had nine major changes to its on-air branding. 1964: The first ident was a continuation of the BBC-tv ident of 1963. It featured the globe on a white background. The ...

UK commercial PSB Channel 4 has unveiled a new series of idents which it says authentically reflect life in modern Britain. Created by Channel 4’s in-house creative agency 4creative in collaboration ...

After a decade of swimming in circles, it's goodbye to TV's most famous hippos - as BBC One has launched a new set of idents to appear just before TV shows. The broadcaster commissioned British ...

BBC stays silent on budget for new Martin Parr 'idents' amid rebrand THE BBC has declined to reveal how much it will cost to replace its current idents after the broadcaster commissioned a top ...

I’ve never really understood how TV works. All I know is that someone does something a bit entertaining somewhere, and then people use magic to somehow make it come on your TV. Aliens might be ...