In business, strategy means action -- the steps the business owner intends to take to bring in new customers and stay ahead of current and prospective competitors. A small business has resources, ...

Brands across all industries must develop a robust, multifaceted social media strategy to combat the emerging risks identified in this report. As the online landscape continues to evolve, so too do ...

Most business owners lack a business plan, a strategic plan and an exit strategy. Many small-business clients come to SCORE Manasota for help creating and developing their business and strategic plans ...

Choosing the right multicloud strategy is a key step to your organization's success. Companies turn to a multicloud strategy to let them pick the best cloud service for their particular needs. But ...

"What is the definition of marketing strategy?" is a common question among marketing professionals and others in the business world. So let's cover some basic ideas that separate marketing strategy ...

Master the art of SEO strategy for a strong digital presence. Learn how to optimize your website and improve search engine rankings. The key challenge for SEO is that good rankings in SERPs are almost ...

Behind the $600 million in letters of interest signed by electric-aircraft startup Airflow is a shift in its strategy for market entry away from a focus on express logistics toward replacing fleets of ...