More followers don’t always translate into sales, so is social media marketing still important for businesses? Here is why ...

Social media has provided multiple platforms where businesses can brand, advertise and ingratiate themselves with their ...

For new entrepreneurs, social media is often an essential channel for marketing, networking and brand visibility. Yet the same platforms that drive opportunity can also encourage nonstop scrolling, ...

Kickstart the new year and boost your social media marketing with seven trends to help engage your audience, grow your reach, ...

When was the last time you saw a video pop up with the coolest Japanese zen garden or a meal that could be chowed down in less than the time you spent watching it? My social media feed has been filled ...

Social media’s influence in our lives continues to grow, and despite studies showing the positive power of social media for business leaders, I regularly encounter leaders who prefer to leave online ...

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Most small businesses continue to look to social media to help them drive their business growth, even though the medium presents content and strategic challenges, according to new research from ...

If you’re looking to start a side hustle in 2026, explore in-demand and/or growing side gigs that are social-media-based.

Colm is the editor of MarketingTech, with a mission to bring the most important developments in technology to both businesses and consumers. The effects that a well-maintained social presence that ...

The fight for social media followers is hard won, which is why it’s especially difficult when they disappear into a bottomless void. Too much competition and too much ‘noise’ in the social media world ...

, , ,, and other social networking sites are changing the way AEC professionals and their firms promote themselves, recruit employees, and advertise their services. However, as Building ...