More followers don’t always translate into sales, so is social media marketing still important for businesses? Here is why ...
From the rise of virtual influencers to the convergence of short-form video and UGC, here are six predictions that will shape ...
Kickstart the new year and boost your social media marketing with seven trends to help engage your audience, grow your reach, ...
Key legal issues for companies to consider when advertising on social media or running a contest, sweepstakes, or other promotion through social media platforms, including guidance on preventing ...
Social media platforms profit mainly from ads, influencing global ad spend. A sizable user base enables precise ad targeting, boosting ad effectiveness. Investing in platforms with a network effect ...
Sarah Weber (left), founder of the Cohort, leads a panel discussion with Duolingo's Michaela Kron-Hags, global marketing campaign director, and Zaria Parvez, senior global social media manager (Alice ...
Social media fails from Burger King, Netflix and more show how poorly timed or tone-deaf posts can backfire. See case studies ...
Starbucks' paid ad campaigns are the top paid share-of-voice, defined by the percentage of sponsored impressions on social media, according to a study by BrandTotal, a social competitive intelligence ...
Ortho Marketing announces expanded dental SEO services and social media marketing solutions for dentists across the U.S. PEEKSKILL, NY, UNITED STATES, January 2, 2026 /EINPresswire.com/ — Ortho ...