Saturn will launch an advertising campaign in late April, trying to whip up demand for some products that have been sales disappointments. The campaign will tout the Aura sedan and Vue and Outlook ...

Sky roadster adds three new colors, new wheel design, OnStar with Bluetooth, two promotional packages Outlook crossover gets new direct-injection V-6 engine, increased towing capacity, features, new ...

DETROIT --General Motors might be calling it a concept, but what you see with the Saturn Aura is what you'll get. The mid-sized sedan won't look much different when it hits the streets in summer 2006.

When founded as a subsidiary (not a division) of General Motors in 1985, Saturn’s aim was to match Honda and Toyota. From the time it started selling cars in 1990, it never measured up on the product ...

The anticipation surrounding the reinvention of GM’s Saturn division had been building for months. The buzz started in earnest back in 2005, when the Sky appeared on the show circuit and it was ...