You can’t pick up a newspaper or magazine full of ads without seeing a QR Code – a funny dotted square that isn’t very attractive. The first time I saw one I ...

In today's thriving digital economy, QR codes have evolved from simple information carriers to digital links connecting the ...

You’ve probably tried any number of ways to entice potential customers to your website. Pinterest pinboards. Facebook ads. Link building campaigns for search engine optimization. Not just any cookies, ...

Designed as a high-tech marketing resource, QR (quick response) codes have many useful applications. These (usually) black-and-white algorithmic codes are gateways to a potential multimedia nirvana.

As people become more dependent on their smartphones, the opportunities to benefit from QR codes continue to grow for marketing departments. QR codes connect people between traditional media and new ...

Founder & CEO at Kochava, the leading mobile attribution platform and mobile data marketplace. 20+ yrs as a technology innovator and leader. With traditional in-store Black Friday deals waning this ...

Mobile marketing is tricky. There are many types of mobile marketing campaigns, such as SMS, QR codes, banner ads, and in-app real time offers. It has taken years for companies to embrace QR codes, ...

With 45% of U.S. shoppers stating they had used a marketing-related QR code, its time to update your QR code strategy. The use of QR codes in marketing is growing, with current data showing that 78% ...

New ways to reach potential customers seem to emerge online every hour, so it's little wonder that some of these technology tools are ignored. One of the latest and most useful forms of marketing ...

...your LinkedIn QR code makes sharing your profile and connecting with others easier... What if I told you that there was a cool, visual way to view and then request new connections to your LinkedIn ...

There are many smart ways that marketers can use QR codes to collect data, track the success of marketing campaigns and deliver relevant content to consumers. It is just not being done that often ...