As an advertising vehicle, podcasts have yet to reach their full potential due to a limited array of formats and a relatively small amount of inventory. To take full advantage of ad monetization, the ...
Podcasting in 2026 is a mature, competitive space where creators win by mastering discovery channels like YouTube, using short-form video for reach, and building loyal communities. Successful hosts ...
“The Sell Sider” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Rachel Reed, senior manager of innovation, and ...
A new report by Owl & Co, a specialized consulting firm focused on media, tech, and the attention economy, reveals that the global podcasting revenue has grown by 23 percent in 2025. Owl & Co is a ...
There were several pressing topics discussed, but perhaps none more so than the upcoming election season and the advertising dollars that come with it. The Guardian estimates that there is $16 billion ...
It’s not a question of IF but WHEN, because almost all industries reassess their measurement tools. Take for example, major ...
PITTSBURGH--(BUSINESS WIRE)--Liberated Syndication Inc. (OTC:LSYN) (“Libsyn” or “the Company”), the industry’s leading podcast hosting platform, today announced the acquisition of Glow, a leading ...
Amazon has announced that it is acquiring a major podcast hosting and monetization platform Art19, the latest hint that the company is planning an expansion of its podcast footprint. The company ...
Podcast hosting and sales company Acast has blocked YouTube’s access to its RSS feeds saying that the burgeoning podcast platform’s requirement that all submitted podcasts be free of ads clashes with ...
What’s “the number” that a podcaster should get to if attracting advertisers is a key goal? “You’ve got to be at 5,000 downloads an episode within thirty ...