The printing industry is unique in that there are so many aspects of print, including the types, use cases, industries, and services, as well as the wants and needs of customers in how they interact ...

Forbes contributors publish independent expert analyses and insights. Attracting high-paying clients by marketing with a book and a speech. Technology is available today to assist businesses in every ...

Better analytics are at the top of the agenda for marketing automation vendors, according to latest research report by Raab Associates. The July 2014 B2B Marketing Automation Vendor Selection Tool ...

Tips To Select Best Marketing Automation Software. Is the software customizable? Does the software support third-party integration? Does the vendor provide after–sales service or customer service?

In total, Marketo has raised $107 million since its 2006 inception. From the $107 million raised, Marketo said it has $70 million available in the bank, and plans to use this for growth, both ...

Marketing automation platforms (MAP) are no longer keeping up with marketers’ needs, particularly when it comes to reporting, according to research by Heinz Marketing. The report, which gathered ...

Position2, the AI-first growth marketing agency, today announced the appointment of Jon Miller, co-founder of Marketo, ...

Research firm Global Industry Analysts (GIA) valued the worldwide marketing automation market at $3.9 billion in 2020 and expects it to reach $6.3 billion by 2026, with a compound annual growth rate ...

Sales CRM and marketing automation tools aren’t just systems; they play a key role in how companies generate revenue and ...