For many attorneys, marketing carries an unshakable association with desperation. “Good lawyers don’t need to advertise,” goes the thinking. “The work speaks for itself.” This isn’t mere snobbery. It ...

This past spring, as the team at Legal Internet Solutions Incorporated (LISI) prepared to celebrate the agency’s 25th anniversary, conversations around the “office” (i.e., online – we are a remote ...

Change isn’t coming — it’s already here. In nearly every corner of business, and particularly in the legal industry, the pace of innovation is accelerating. Marketing and public relations ...