WINSTON-SALEM, N.C.--(BUSINESS WIRE)-- Today, Hanes launches “Model Citizen,” a campaign that challenges the men’s underwear status quo by showing real guys, with real bodies, and pushes back on the ...
Add Yahoo as a preferred source to see more of our stories on Google. Hanes is walking a fine line with the campaign to launch its newest men’s underwear. The Winston-Salem, N.C.-based Hanes, which is ...
America may be used to seeing men’s underwear advertised on nameless hunks, but Hanes’ newest campaign is out to change that. Its new “Model Citizen” ads star seven regular guys, all trying to make ...
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