The following post was published on the Knowledge@Wharton website on December 5, 2012. Can work be fun? Is it possible for customers to have the same deep engagement with an organization's products or ...

Gaming is more than simple fun and games – it has transformative power, Bergmann added. For starters, just about everyone ...

SAP’s RoadWarrior This drip-feeding of information and the fun aspect of the game all combine to increase understanding and retention of the ideas. In addition, as this is a very reusable resource, ...

Slotozilla expands prize variety in 2025 through new partnerships, enhancing both tournaments and overall player experience.

In third grade, I remember winning a top prize in my non-mandatory elementary school science fair with an amazing papier-mâché Mount Vesuvius, chili lava, and hot dog people. I also remember ...

Another gamification example is the music community Phantasy Tour, which consists of fans of jam bands such as Phish, moe., Umphrey's McGee, The Disco Biscuits, and a few more of their brethren. This ...

PlayStation Plus was not something that many PS players were fond of when it was first released as it took away the free online gaming aspect that sort of gave PlayStation a competitive edge over the ...

Credit card promotion used to be a straightforward path. Today’s journey is more like a labyrinth. Cardholders need persuading to choose your card, activate it, make their initial purchase, and use it ...

The gamification of trading is a rapidly expanding and dangerous development. While in the past, it has taken the form of demo trading competitions, most recently it can be seen in the surge in retail ...

Joseph Carson, Chief Security Scientist and Advisory CISO at Delinea, explores why gamified platforms and hacking esports are the future. While ethical hacking is by no means a new or groundbreaking ...