In his book The Direct Mail Solution, direct marketing expert and entrepreneur Craig Simpson provides easy-to-follow solutions for creating direct mail campaigns that work! In this edited excerpt, the ...

Consider for a moment e-mail newsletters created by other small-business owners to promote their businesses. Lists covering almost every conceivable topic exist. Whether or not you send out a ...

Opinions expressed by Entrepreneur contributors are their own. A good mailing list broker will help find you the best lists out of the tens of thousands that are available, get you the best prices, ...

A collection of names and addresses used by a company to send material to multiple recipients. On the internet, mailing lists include each person's e-mail address rather than a postal address. No ...

Ending a service it has offered for well over a decade, AOL is shutting down its free LISTSERV-based mailing-list hosting operations, the company told mailing list administrators. “If your list is ...