Forbes contributors publish independent expert analyses and insights. Jeff has written about travel, sports & loyalty w/ a focus on Gen Z. Skift’s Chief Research Officer Seth Borko says live event ...

Sports and live events are often being booked even before flights and hotels which is driving a new travel journey.

Americans are increasingly building their summer trips around live entertainment, with half of travelers saying they are likely to attend a ticketed concert, festival or performing arts event while ...

Belgium, the UK and Ireland stood out for annual growth in event-related tourism spending in Europe Expos saw the most consistent rise in tourism spending across Europe in 2025, whereas sports ...

Allianz Partners data shows summer travel is increasingly driven by live events and sports, accelerating new patterns in ...

The start of a new year means a fresh travel industry event calendar. From spring and summer conferences to holiday season awards galas, 2026 boasts a loaded lineup poised to present travel ...

Saudi Arabia’s emergence as a global sporting destination is reshaping far more than its events calendar. As the Kingdom prepares to host a growing portfolio of international tournaments, from Formula ...

The Bermuda Underwater Exploration Institute [BUEI] will host its annual Tourism & Hospitality Networking Event from 4:00 p.m. to 7:00 p.m. on Wednesday [March 18], sponsored by the Bermuda Tourism ...

2025 is poised to be another colossal year for travel and tourism and many of those trips will include travel professionals such as advisors and suppliers and traversing the globe to meet and share ...