Data quality testing platform Soda Data NV today announced the launch of SodaGPT, a data management platform that uses generative artificial intelligence to help users define data quality expectations ...

“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Jason Downie, senior vice president and ...

Companies traditionally place data management tasks with the Information Technology department. After all, IT "owns" the systems that accumulate, transfer and store information. Any activity related ...

Data governance is the process of managing the availability, usability, integrity, and security of an organization’s data. Effective data governance requires a structured approach that covers data ...

On Tuesday, the 20th of March, at Advertising Week Europe, Lotame will be hosting a panel discussion on the topic of data quality. The panel, titled, 'The elephant in the room: why data quality should ...

The latest trends in software development from the Computer Weekly Application Developer Network. Data quality company Soda has launched SodaGPT, a generative Artificial intelligence (gen-AI) powered ...

Marketers suffer from a variety of negative consequences stemming from poor-quality data that collectively drains marketing resources and limits effectiveness. Wasted media spend is the most ...

The ad tech industry stands at a crossroads. After years of rapid growth driven by scale and efficiency, we face unprecedented challenges. Privacy regulations are ...

It can be tough to manage data manually, and doing so can sometimes lead to errors or inefficiencies. Spreadsheets can get overly complex, and data quality can suffer. This has become a large enough ...

The marketing landscape is undergoing nonstop disruption. Rapid innovation and the rise and spread of automation have created an “always-on” culture that’s “connected everywhere” and “streaming ...