News

Kendrick Lamar and longtime business partner Dave Free are expanding their creative ecosystem, pgLang, with Project 3, a new ...
Named after the structure of a story — the beginning, middle, and end — Project 3 aims to build brands from the ground up, ...
American rapper Kendrick Lamar and longtime collaborator Dave Free have officially launched Project3 Agency, a global ...
The nominations for the 2025 MTV Video Music Awards have been announced. See what categories Kendrick Lamar, Doechii, The ...
Last Thursday (July 11), Dave Free sat down for an interview with Elephant, where he spoke about his time alongside K-Dot at pgLang, the label Dot created after parting ways with Top Dawg Ent. in ...
Dave Free has broken his silence regarding the mixed reception of Kendrick Lamar’s Super Bowl LIX Halftime Show performance, as the rapper’s creative partner disregarded qualms about the lack ...
Kendrick Lamar and Dave Free are helping keep music videos alive The new clip for “Not Like Us” is another entry in one of the most visually arresting yet strangely underrated runs in music ...
Twitter (X) blew up with reactions to the video as Dave Free, Kendrick Lamar, #TheyNotLikeUs and KDot quickly became trending topics. One person noted, “Dave Free deserves an Oscar I’m not ...
At the invitation of Virginie Viard, Kendrick Lamar and creative partner Dave Free meet the world of CHANEL Haute Couture for the first time, bringing to life a story about time and transmission.
Kendrick Lamar launches 'Project 3 Agency'; the agency is co-owned with the rapper's longtime creative partner, Dave Free.
Since 2020, when pgLang started operations as a creative communications company, it has not only focused on projects centered ...
Dave Free has broken his silence regarding the mixed reception of Kendrick Lamar’s Super Bowl LIX Halftime Show performance, as the rapper’s creative partner disregarded qualms about the lack ...