Virtual reality has been fashionable for a while now. So perhaps it was only a matter of time before fashion became virtual.

The first time I watched virtual reality, I knew that it was going to become an incredibly powerful medium for doing good. At Matter Unlimited, we're in the business of doing good by amplifying the ...

Forbes contributors publish independent expert analyses and insights. I write about retail and the forces that are redefining shopping. Obsess designed a virtual closet for J. Crew, one of 400 virtual ...

Marketing Tech’s editor has more than a decade of editorial experience spanning computing, performance marketing and, currently, enterprise digital strategy. Simon’s career began in print, where he ...

If you are working in influencer marketing, you must have heard of the new buzzword: AI influencers. AI influencers, also known as virtual influencers, are quickly becoming one of the most ...

VR concerts have emerged as a creative outlet for artists such as Travis Scott and Teflon Sega. Companies like Meta, AmazeVR, and Wave are leaning into the tech, creating hyperrealistic VR ...

Stellantis uses its virtual reality lab at the company's U.S. headquarters to problem-solve on its assembly lines.

In recent times, Virtual Reality (VR) has evolved to become one of the fastest-growing technologies, unlocking immersive 3D ...