Researchers from McGill University, Dartmouth College, and Universidad de Salamanca published a new Journal of Marketing study that explores the complex trade-offs in dual branding. The study, ...

Every National Geographic brand partnership is bespoke-utilizing world-class video, photography and information to tell our ...

As I take a drive through my town in New Jersey, it's impossible not to notice the changes that have taken place in the business landscape over the years. Many once-familiar mom-and-pop stores have ...

NEW YORK — The January and March wholesale selling periods proved to be a challenge for lingerie manufacturers as executives struggled with questions about the future of their brands and private label ...

BARRINGTON, ILL. — The aggressive expansion of private-label offerings by food retailers is putting pressure on branded manufacturers, although opportunities exist for collaboration in the form of ...