Amazon offered several incentives to motivate influencers to promote Prime Day this year. Leading up to the annual two-day event, influencers shared shopping guides and deals with followers. This ...

When she wasn’t at work or asleep last summer, Heidi Leatherby was filming videos about products sold on Amazon. She made videos about coffee makers and electric fences, tea bags and vitamin ...

Amazon is adding new tools and features that encourage social shopping on its app, including the option to get product feedback from friends and to upload content tagged with products on its ...

TikTok stands on shaky ground in the US at the start of 2025, making it the perfect time for another platform to swoop in and take its place. Unfortunately, Amazon's "Inspire," an app feature designed ...

Patrick is a seasoned writer with more than 12 years of experience, specializing in any and all things tech. His work has been featured on platforms like CNET, Yahoo, Xfinity, and many other outlets.

Amazon.com Inc. is asking online shoppers to provide information about product testimonials they’ve posted on TikTok, YouTube and Instagram, suggesting the e-commerce giant is more aggressively ...

Amazon influencer Alyssa Sheil (left) is being sued by Minneapolis-based Amazon influencer Sydney Nicole Gifford (right) for copying her content style. NINA MOINI: Well, a first of its kind legal ...

In a first-of-its-kind lawsuit, one TikTok content creator is suing another for copying her “neutral, beige, and cream aesthetic.” After a judge ruled the case should go forward last month, the matter ...

Forbes contributors publish independent expert analyses and insights. Kristen Bousquet is an influencer and creator monetization coach. It’s clear that Amazon has become a giant in the retail space, ...

Amazon.com Inc. is asking online shoppers to provide information about product testimonials they’ve posted on TikTok, YouTube and Instagram, suggesting the e-commerce giant is more aggressively ...