Shaquille O'Neal was among the big names present at the American Airlines Center in Dallas on Sunday for the BIG3 playoffs.

Sunday's slate on CBS kicks off with the league's celebrity game featuring former NFL stars Dez Bryant and OchoCinco ...

During the recent BIG3 playoffs—the 3-on-3 basketball league founded by Ice Cube (O’Shea Jackson) and executive Jeff Kwatinetz—Shaquille O’Neal surprised many by ...

What a start to the BIG3 Playoffs! There were big names and big performances through both semifinal games today, including a trio of 20-point games and two double-doubles.

Former NBA veteran Michael Beasley earned the BIG3's Most Valuable Player Award for the second successive season.

In a recent video, former Lakers guard Nick Young publicly called out Patrick Beverley and demanded a one-on-one matchup.

Any time Michael Beasley and Lance Stephenson are mentioned together, it likely means the pair is up to no good. The once-rivaled foes have drawn eyes together ...

The BIG3 balled out in Baltimore for the first time in seven seasons on Saturday, adding their stamp on a city already rich in basketball history. Bivouac and the Enemies remain undefeated after ...

SHAQ x COURTSIDE BUZZ: Shaquille O’Neal says himself, Kobe Bryant, & Penny Hardaway is his all-time ‘BIG3’ & that he’s “too old” to play in Ice Cube’s league! 👀🎤 Thoughts on Shaq’s three? 🤔 Via.

To compare oneself to Dennis Rodman could be a stretch for most players in NBA history, let alone someone outside the league.

Ice Cube brought in celebrities to help put on a big show when Big3 visited Intuit Dome on Saturday, but it was LA Riot's ...

Ice Cube’s BIG3 basketball league takes the top spot in national radio advertising, powered by a new iHeartMedia partnership.